Accounting for Ecommerce Startups: 9 Tips and Tricks

As the e-commerce industry in India continues to grow rapidly, it is essential for startups in this sector to have a solid understanding of accounting practices. Proper accounting can help e-commerce startups stay on top of their finances and make informed decisions about their business.

That’s why Finsmart Accounting – a trusted outsourced accounting firm in India – decided to share accounting tips and ideas for e-commerce startups that will help them improve their financial health. Let’s get started!

Accounting for ecommerce startups

Here are some tips and tricks for Indian accounting for e-commerce startups!

#1 Choose the Right Accounting Software

Selecting the right accounting software is crucial for e-commerce startups in India. There are many accounting software options available in the market, each with its own features and pricing. E-commerce startups should consider their specific accounting needs, such as invoicing, inventory tracking, and payment processing, and choose software that can meet these requirements. It is also important to ensure that the chosen accounting software for your startup complies with Indian accounting standards and regulations.

Read the detail on which accounting software will win in 2023: Tally or Zoho

#2 Separate Personal and Business Finances

One of the most common mistakes made by e-commerce startups is mixing personal and business finances. It is important to keep these finances separate to ensure accurate financial reporting and tax compliance. E-commerce startups should open separate business bank account and use it exclusively for business-related transactions. A rather simple yet super effective accounting tip for ecommerce startups!

#3 Maintain Accurate Records of Sales and Expenses

E-commerce startups should keep accurate records of all sales and expenses, including receipts and invoices. This can help them track their financial performance, identify areas for improvement, and ensure compliance with Indian accounting regulations. Keeping accurate records can also make tax preparation easier and prevent issues with audits or investigations. A lot of e-commerce startups don’t obsess over this accounting tip, leading to poor cash flow management processes. So, you must watch out! 

#4 Reconcile bank statements

Reconciling your bank statements is a critical aspect of maintaining accurate financial records. It involves comparing the transactions on your bank statement with the transactions in your accounting software to ensure that everything is accurate and accounted for. This accounting hack for ecommerce startups can help identify errors, fraud, or other issues that may impact the regular flow of business. It can also help you to catch bank fees, interest payments, or other items that may have been missed. By reconciling your bank statements regularly, you can have more confidence in the accuracy of your financial statements, which can help you make better financial decisions for your e-commerce start-up.

Understand the difference between Local CA vs. Accounting firm

#5 Plan for the future

As an e-commerce start-up, it’s essential to plan for the future to ensure your business’s long-term success. One way to plan for the future is by creating a budget and forecasting your finances. A budget is a financial plan that outlines your e-commerce business’s revenue and expenses over a specific period, usually a year. A budget can help you identify areas where you can cut costs, improve profitability, or increase revenue. It can also help you to plan for future investments or expansion opportunities. Forecasting your finances involves projecting your future revenue, expenses, and cash flow based on historical data and assumptions about future trends and events.

By forecasting your finances, you can identify potential financial risks or opportunities and take proactive measures to address them. For example, if your forecast shows that your e-commerce startup may experience a cash crunch in the coming months, you can take steps to reduce expenses or secure additional funding to avoid a cash flow crisis. Planning for the future is crucial in accounting for e-commerce startups as it can help you to make informed decisions that can impact your business’s long-term success.

#6 Keep Track of Inventory

For e-commerce startups that sell physical products, it is essential to keep track of inventory. Proper inventory management can help prevent stockouts, reduce the risk of overstocking, and minimize the risk of losses due to theft or damage. E-commerce startups should use inventory management software to keep track of inventory levels and ensure that they have the right amount of stock on hand at all times.

#7 Understand Tax Obligations

E-commerce startups in India are subject to various tax obligations, including GST (Goods and Services Tax), income tax, and TDS (Tax Deducted at Source). It is important to understand these obligations and comply with them to avoid penalties and legal issues. E-commerce startups should consult with a tax professional to ensure that they are meeting all tax requirements. Another ace accounting tip for ecommerce businesses!

#8 Monitor Cash Flow

Cash flow is essential for the success of any business, including e-commerce startups. E-commerce startups should monitor their cash flow regularly to ensure that they have enough funds to cover their expenses and invest in growth opportunities. They should also identify areas where they can reduce expenses or increase revenue to improve their cash flow.

#9 Hire a Professional Accountant

This list of accounting tips for e-commerce startups will be incomplete without this point. E-commerce startups should consider hiring a professional accounting firm like Finsmart Accounting to handle their accounting and financial reporting. A seasoned team of accountants can provide valuable advice on financial management, tax planning, and compliance with Indian accounting regulations. They can also help e-commerce startups identify areas for improvement and make informed decisions about their business.

Check out what one of our clients have to say about us: 

Consult Finsmart for Ecommerce Accounting Outsourcing

According to a report by IBEF, the e-commerce market in India is expected to reach $200 billion by 2027, representing significant growth opportunities for e-commerce startups in the country. Proper accounting practices can help these startups navigate this growth and achieve long-term success.

Accounting is a crucial aspect of e-commerce startups in India. Following these tips and tricks can help e-commerce startups in India achieve long-term success in the dynamic and rapidly growing e-commerce industry.

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Finsmart Accounting – with 15 years of experience in outsourced accounting – is a one-stop solution for all accounting, taxation, and payroll needs for growing business enterprises. Our customer-centric service models, domain expertise, and use of the latest tools & technology have truly helped us to establish ourselves as ‘Trusted FinOps Partner’.

Check out these knowledge resources to gain further clarity on startup need: 

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